Why InsureWise Is Being Built
Drivers pay thousands of dollars for auto insurance, yet often have limited understanding of what affects their price, what they can improve, and how becoming a lower risk can benefit them.
Drivers Have Too Little Visibility and Control
Most drivers receive an insurance price without clearly understanding the major factors behind it.
They may not know what they can personally improve, whether safer behavior is being recognized, or how sharing additional driving data could affect the relationship.
The result is a system where the customer mainly receives a price, pays it, and reacts when something changes—instead of understanding, choosing, and actively participating.
InsureWise is exploring a more participatory relationship: understand what affects your risk, choose how you participate, improve what you can, and benefit when lower risk creates value.
A Price Without an Explanation
Most drivers receive an insurance price without clearly understanding the major factors behind it.
They may not know what they can improve, whether safer behavior is being recognized, or how sharing additional driving data could affect their insurance.
InsureWise is exploring a clearer relationship—one where drivers can understand what affects their risk, choose how they participate, and see how reducing risk could create value for them too.
From Paying a Price to Understanding Your Risk
InsureWise is exploring a more participatory approach to auto insurance.
Instead of only receiving a price, drivers should be able to understand the major factors affecting their risk and see what they may be able to improve.
We’re designing an experience where drivers can:
• understand what affects their risk
• choose whether to share additional driving data
• see practical ways to improve
• benefit when their actions help create lower risk
• have relevant evidence considered when a claim happens
Our guiding principle is simple:
When drivers and insurers reduce risk together, both should benefit.
Insurance Should Give You a Path
Understand your risk. Choose how you participate. Improve what you can.